Adopting SEO in Rochester NY is the Key to Profitability in your Business
Are you one of those Rochester New York businessmen that have put off search engine optimization in their businesses to a later date? If so, you are doing yourself and your business a great disservice. Regardless of the type of business you have, SEO has a lot to offer – far more than any other form of advertising. And established companies adopting the use of SEO in Rochester NY have been able to benefit in a myriad of ways.
One of the ways in which our local business clients have benefited is by increasing the amount of super targeted leads to their websites by ranking for their local keyword terms in search engines. This has translated into an increase of profits and has boosted their business by three times. That’s the power of Rochester SEO!
The average ROI we can achieve for our clients is around 700% with some reporting over 4000% ROI. That is because a single lead from search engine traffic can translate into thousands of dollars of lifetime value depending on your business. In fact, some local businesses can even rake in up to 7 figures from a single lead (such as surgeons and auto injury attorneys in Rochester).
So imagine getting leads to your website on a daily basis? Well, it’s possible if you rank within the top listings in Google!
Top 3 Reasons Why SEO Is The Only Marketing You will Ever Need
There is more to search engine optimization than just ranking on page one. Here’s how we guarantee that your business will never run dry and suffer from economic circumstances when you sign up with us…
1. Cut Down On Advertising Costs:
The most common benefit of hiring a Rochester NY SEO agency is that you can start reducing the cost of other forms of marketing once you rank, resulting in even higher profits. While most forms of marketing are expensive, SEO is inexpensive when compared to traditional advertising such as the Yellow Pages. Especially when you consider the fact that SEO costs end once you rank for your keywords.
In addition, SEO helps to connect the business with people that are already looking for specific products and services, making each lead pre-qualified for your services. With that being said, SEO leads are 61% more likely to generate sales as opposed to cold advertising. This not only reduces the marketing budget of businesses significantly, but also exposes it to newer and broader opportunities and online exposure, increasing overall profitability.
2. Higher Conversions & More Sales:
Traffic (website visitors) alone does not translate into monetary benefits and since the aim of any business is to increase sales, increasing the conversion rate is important too. Most people believe that SEO is only about link-building and ranking sites, but what they fail to realize is that part of the SEO strategy is to optimize your web pages for top notch user-friendliness and usability, hence helping you increases conversions per every lead.
3. Build Authority, Boost Brand Awareness, and Staying Ahead of the Competition
SEO not only helps you get instant trust and recognition, but it helps you build long term customer trust from the very beginning. This is also because, as part of the overall SEO process, social media exposure and social sharing are a strategic key factor in our arsenal for both search engines and consumers.
A site that ranks within the top 3 positions means that out of the whole wide web, Google sees your site as the authority of the bunch. In fact, a site that ranks on top is seen as the most trusted source for the rest of the competition by users.
Fortunately for businesses that have decided to hire a Rochester SEO company, this has been well taken care of. Part of the overall SEO strategy is to optimize your web site pages by making it easy to navigate, load fast, be responsive on mobile devices including tablets and smartphones, and build your social media profiles for better rankings and brand credibility.
We ensure that anyone accessing your site from any device is not disadvantaged and is given every opportunity to become your customer.
If you are still wondering why you should adopt SEO services in Rochester NY, the above benefits are proof of the impact that SEO can have on a business. Adopting it will give your business more visibility on the web and increase traffic to your site. In addition, SEO will help optimize your site, making it user-friendly while increasing the rate at which you convert traffic into sales.