How Local SEO can impact your Business & Boost Profits
Is your local business struggling to compete for the same market share as larger brands or other local competitors that have greater brand recognition and consumer affinity? If you are not getting any meaningful ROI on your marketing efforts, then you are probably doing it wrong.
While servicing Buffalo, Rochester, and New York, we have hundreds of case studies revealing how our clients have multiplied their revenue by up to 3 times purely from targeted search engine traffic. And some experiencing millions of dollars in additional business growth over the last year alone.
Here are the facts: traditional advertising such as the Yellow Pages are becoming ineffective and no longer bring the same results as they once used to. Our Buffalo marketing services can help you multiply your profits by ranking your site for ultra-targeted keywords with buyer intent.
Local search marketing is the new medium for local small businesses as consumers are always using their smartphone, tablet or personal PC to search for local services or products. It’s time to transition your advertising budget into the future of marketing for companies like yours.
It’s no wonder that giants like Google and Bing are always focusing their efforts on improving local search results. And they want YOU to be listed on there if you meet their guidelines, and your website gains enough authority to outrank your competitors. Let our SEO Buffalo NY expert team help you do just that!
Here’s the good news…ITS NOT TOO LATE!
No matter how good of an agency your competition is hiring to rank their keywords, we can literally outsmart and outrank anyone. We do things far better than any of our competitors, and we have the case studies to prove it. Our Buffalo SEO company means business!
Our local search optimization services take an all-out aggressive approach to getting you ranked in as little time as possible while maintaining and building trust with search engines, so you never run the risk of getting penalized.
We help you build authority and establish GOODWILL in your market to increase your profits.
What local businessmen fail to understand is that organic search is not completely out of reach for them, and they can easily leverage local marketing for high returns. To effectively compete with larger brands or other competitors, you must design and implement an SEO strategy that takes a more targeted and refined approach.
Looking at short-tail keywords, or the most common search phrases used by consumers. The search engine results pages (SERPs) are often dominated by national competitors, and there is little that you or any other internet marketer can do about it. But when you put geographical limits into the picture, the SERPs usually have fewer big brands on the list, which presents an opportunity for your local business to gain meaningful organic search visibility.
With local searches, you are competing with your local competitors which gives you a much better chance of outranking them and taking over the first page if you wanted to. It just depends on how far your willing to go with your Buffalo SEO.
The local-search trend
For the last couple of years, more and more consumers have increasingly turned to their mobile devices to search for nearby businesses where they can make purchases.
In fact, a recent report by Google suggests that over 50 percent of online users who search on their smartphones, tablets or desktops often visit a store within a day. Therefore, it should not be surprising, as consumers have always sought local products and services. The only difference is in the behavior and tools used to perform these search tasks. Before the digital age, consumers had to rely on newspapers, local magazines, and directories
As a leader in internet marketing, we pride ourselves in helping numerous businesses for the past decade build their presence online and increase their search visibility and ultimately growing their business.
A Google report suggests that about 35 percent of consumers would still make purchases in-store or hire a local service if they knew the closeness of the location and could get the product or service faster than searching on classified ads. Consumers still appreciate the merits of paying for services like yours if they could only find you online.
Your Business’ Powerful Partners
The biggest search engines, Google, Yahoo, and Bing have integrated local search engine features that are aimed at helping your business increase its brand awareness and generate new leads. These search engines have embedded maps into their listings, with full and accurate business details such as the service type, company images, hours of operation, and click-to-call features to improve the horizon of their results.
Local business listings, such as the “Google My Business” present you with an opportunity to provide useful information about your services or products and location. Their listing includes street address, working hours, business category, photos and contact information. It makes it easier for your potential customers decide whether or not they ant to do business with you.
Small business marketers who take full advantages of local search engine marketing have managed to boost their web presence, increase their visibility against organic search, and carve a niche in the local market. For instance, a business that focuses on ranking in Google and optimizes their site for local search, will be easier to find than a big organization with nationwide reach. So, it is now possible for your business to achieve great local search rankings without investing heavily in SEO.
The biggest benefit of SEO in Buffalo, when compared to other online marketing methods such as PPC, is that the monthly cost eventually ends once you rank for all your keywords. So you continue to reap the rewards without an ongoing investment on your part, leaving you with more profits down the road. No other form advertising can do that for you.
Get the best search engine optimization agency on the planet by your side by submitting our discovery form today!